Data Analytics for Business

Summer 2020-SP2-AP

BUS 777 Grounds Analytics for Occupation | 1

DATA ANALYTICS FOR BUSINESS SYLLABUS

Summer 2020-SP2-AP

BUS 777 Grounds Analytics for Occupation | 1

Course Title BUS 777: Grounds Analytics for Business

Course Credit 3 credits

Prerequisites None

Learning Facilitator Jose Rocha, MBA, MSc., Ph.D. Associate Professor of Management Department of Management Gus Machado College of Occupation St. Thomas University

The best way to constitute me is by:

eMail: Canvas INBOX Erudition Management System Passage Shell

eMail Messages NOT STU oral eMail

Cell Number: 305 519-4651 Voice and What’sApp merely NOT SMS Texts

Office: 305 474-6009 eMail: Canvas INBOX Erudition Management System

Course Description This passage provides an preliminary establishlabor to conceive the use of Grounds Analytics in the arena of occupation. Students accomplish be unguarded to Descriptive, Diagnostic, Predictive, and Prescriptive Analytics through the use of grounds, promotive mathematical and statistical models, and advice technology software and applications. Graduate tyros accomplish engage Grounds Analytics to aid firmness shapers constitute improved insights environing their occupation operations in manage to shape improve, sound, fact-based, and grounds-driven occupation firmnesss.

Summer 2020-SP2-AP

BUS 777 Grounds Analytics for Occupation | 1

Learning Outcomes At the end of this passage tyros accomplish be able to:

1. Explain the irrelative uses and impression of grounds analytics for occupation on occupation exercises to conceive grounds fable, grounds sharing, grounds analytics, grounds mining, grounds reporting, and storage among and athwart organizations including cognate immaterial issues

2. Engage key aspects of Grounds Analytics for Occupation concepts in existent spirit occupation elucidations using the advice technology commmerely used in the laborforce

3. Analyze and establish Grounds Analytics for Occupation problems and unfold proactive and/or reactive solutions

4. Unfold efficacious Grounds Analytics for Occupation predicament segregation recommendations and passages of actions and engage ticklish thinking skills through Grounds Analytics for Occupation predicament segregation

Resources

Textbook

Sharda, R., Delen, D., & Turban, E. (2018) Occupation Intelligence, Analytics,

and Grounds Science: A Managerial Perspective, 4th Edition Pearson | ISBN-

13: 9780134633282

Practitioner’s Book

Marr, Bernard Big (2015) Big Data: Using SMART Big Data, Analytics and

Metrics To Shape Improve Decisions, Wiley; 1st Edition (March 9, 2015)

ISBN: 9781118965832.

SAS University Edition Occupation Analytics Software

http://support.sas.com/software/products/university-edition/index.html#s1=1

SAS Analytics U

https://communities.sas.com/t5/SAS-Analytics-U/bd-p/sas_analytics_u

SAS Analytics U Video Tutorials

https://www.youtube.com/playlist?list=PLVBcK_IpFVi9cajJtRel2uBLbtcLz-WIN

SAS Tutorials

http://support.sas.com/training/tutorial/index.html#s1=1

Summer 2020-SP2-AP

BUS 777 Grounds Analytics for Occupation | 1

The Wall Street Journal – Printed and/or On-Line Edition - WSJ 15 -Week

Subscription Package – ISBN# 1 -59399 -455 -9 –

Please register and foundation to the Wall Street Journal at the subjoined couple: https://r.wsj.com/PROFt3ga

Course Outsequence and Expectations Expectations This is an pay passage enduring 7 weeks, and as such accomplish insist-upon a surpassing labor enjoin each week than if this was a 16-week passage. In manage to aim the 135 adjunction hour rely-onations, this accomplish average that you accomplish be rely-oned to lavish environing 20 hours a week occupied delay the passage. Engagement averages lection, watching videos, participating in arguments, laboring on homework/projects/activities/assignments, eliminationing and analyzing materials, and other items assigned by the preceptor.

In union, this is an OnLine passage which averages your erudition continuum is 24/7 delay NO coeval Face-to-Face and/or Videoconferencing/Zoom.us tendency uniteings, erudition activities and/or Assignments, Quizzes and/or Exams, and/or any coeval Erudition Activities registerd for a peculiar limit and season.

You labor at your own erudition step as hanker as you unite our OnLine passage Erudition Activities, Assignments, and/or Quizzes deadlines. As you perceive already, sound relish in any other erudition adjust, there are deadlines for our erudition provisions to unite delayin a season establish but NOT delayin a coeval establish of season.

In other articulation, you are ReponseAble for your own Erudition !!

Attendance/Participation See Tyro Policies and Standards and Tyro Handbook

Academic Sincerity Gladden see the St. Thomas University Catalog for over advice environing academic sincerity, including consequences of academic dissincerity (See Tyro Handbook.) https://r.wsj.com/PROFt3gahttps://www.stu.edu/arts/programs/ed-d/studentpoliciesandstandardshttps://www.stu.edu/students/student-affairs/student-handbook.htmlhttps://www.stu.edu/academics/catalogs.htmlhttps://www.stu.edu/students/student-affairs/student-handbook.html

Summer 2020-SP2-AP

BUS 777 Grounds Analytics for Occupation | 1

Special Accommodations Each suitable detail delay a incapacity who unites the academic and technical standards insist-upond to enter in and share in STU’s programs shall be granted delay resembling avenue to commandal programs in the most integrated elucidation embezzle to that person’s wants through sound assets. (See Tyro Handbook)

Course Despatch Policy You may rely-on a reply to any email inquiries from your preceptor(s) and/or coach(es) delayin twenty-four (24) to forty-eight (48) hours. You may rely-on feedtail on passage provisions delayin seventy-two (72) hours.

Course Despatch Guidelines (Netiquette) Netiquette is a set of rules for behaving right online. Much of our despatch in this passage accomplish procure fix in the forums and through email. Here are some guidelines for onsequence despatch in this passage:

• Be sentient to irrelative cultural and linguistic tailgrounds, as well-mannered-mannered as irrelative collective and devout beliefs.

• Use cheerful-tempered-tempered elegancy when hypnotic your replys. Swearing and indifference should be flyed. Besides opine that confused-talk conditions can be missilent or misinterpreted.

• Don’t use all chief scholarship when hypnotic your replys. This opiwant “shouting” on the Internet and is present as impolite or aggressive. It can besides be stressful on the eye when unmanageable to recognize your notice.

• Be reverential of others’ views and opinions. Fly “flaming” (publicly attacking or savage) others.

• Be regardful when using acronyms. If you use an acronym it is best to fascination out its averageing pristine, then put the acronym in parentheses afterward, for model: Frequently Asked Questions (FAQs). After that you can use the acronym gratuitously throughout your notice.

• Use cheerful-tempered-tempered rhetoric and fascinationing, and fly using extract messaging shortcuts.

• In emails, periodically test yourself and what adjust and singularity you are in. It is a cheerful-tempered-tempered exercise to put your passage and singularity in the theme sequence. This aids your preceptor test passage cognate emails. (See GRADUATE CATALOG) https://www.stu.edu/students/student-affairs/student-handbook.htmlhttps://www.stu.edu/academics/catalogs

Summer 2020-SP2-AP

BUS 777 Grounds Analytics for Occupation | 1

Technology Requirements Computer/Technology Requirements Onsequence tyros accomplish want periodical avenue to a separate computer that runs on a broadband Internet unarm-an.

• What are the basic computer peculiarations for Canvas?

• Which browsers does Canvas foundation?

• Mobile Guides - Canvas Student

Computer/Technology Skill Requirements Onsequence tyros accomplish want to own basic computer skills, including the ability to successfully use Internet browsers to ramble the internet. Students are rely-oned to prove basic skills in Microsoft Word, Microsoft Excel, and Microsoft Powerpoint.

• Using the eLearning environment.

• Emailing your preceptor and attaching smooths to emails using the Inbox.

• Verifying your browser is the most running statement and browser retirement elucidations are emend. See the proximate singularity adown.

• Creating smooths using MS Word, MS Excel, MS PowerPoint and attaching these smooths to your provision inferioritys.

• Managing your smooths. Create a folder for each passage you are preamble beneath My Documents on your computer. Create a folder for each week. Reserve your smooths repeatedly and delay Lastname_WeekX-assignmentX.docx. It's recommended that you reserve distinct statements to assign tail to by adding -v1, -v2 etc. to the end of your smoothname for model Lastname_Week1-assignment1-v1.docx and Lastname_Week1-assignment1-final.docx.

• Uploading MS Word, MS PowerPoint, MS Excel, PDFs in completing provisions.

• You may besides be asked to use a webcam and upenjoin videos or audio smooths, use political instrument to announce delay your peers, or collaborate electronically.

• Researching advice in the Library or using the Library groundsbases. Shape strong to conceive citations to fly plagiarism.

• Unoriginal and pasting (Control C for unoriginal and Repress V for pasting on a PC, Command C for unoriginal and Command V for pasting on a Mac) into a MS Word instrument or PowerPoint smooth.

• Downloading and installing software and applications.

Learning Management System (Canvas) Students are granted delay guides and onsequence ticketing advantage when an LMS issues arises. To avenue the 24/7 aid desk and media, avenue the Aid non-interference by clicking on the doubt impression icon in the global navigation bar on the left bdirect of your passage page. Canvas Tyro Guide https://community.canvaslms.com/docs/DOC-10721-67952720328https://community.canvaslms.com/docs/DOC-10720-67952720329https://community.canvaslms.com/docs/DOC-4048https://community.canvaslms.com/docs/DOC-10701

Summer 2020-SP2-AP

BUS 777 Grounds Analytics for Occupation | 1

Web Conferences/Synchronous sessions (ZOOM) Applicable to the detail passage. Language usually comes from the preceptor. Should conceive couples to foundation advice for whatever technology is substance used for these sessions. ZOOM

Grading and Evaluation In manage for you to LEARN in this adjust, you must successfully perfect the subjoined: Erudition Activities and Assignments Tasks Points

OnLine Discussions 25%

Individual Predicament Segregation Written Reports 25%

Team Predicament Segregation Written Reports 25%

Module Detail Quizzes

25%

Total Points 100%

In public, primal argument posts are due on Wednesdays by 11:55PM, posts in reply to your peers are due on Sundays by 11:55PM. Assignments are due on Sundays by 11:55PM. Your Preceptor can enhance these due limits if expedient. If due limits decline on a devout self-abandonment, it accomplish be reassigned to the subjoined day. https://zoom.us/

Summer 2020-SP2-AP

BUS 777 Grounds Analytics for Occupation | 1

Grading See Tyro Policies and Standards. In determining the terminal passage measure, the subjoined percentage lamina accomplish be used:

Percentage Letter Measure Description 100 - 93 A Excellent; higher 92 - 90 A- Very Good-tempered 89 - 87 B+ Delay merit; cheerful-tempered-tempered 86 - 83 B Good-tempered 82 - 80 B- Above-satisfactory 79 - 77 C+ Above-satisfactory 76 - 73 C Unsatisfactory 72 - 70 C- Unsatisfactory 69 - 67 D+ Unsatisfactory 66 - 60 D Unsatisfactory 59 - 0 F Failure

Rubrics A rubric is granted for each passage performance in Canvas. Gladden assign to those rubrics to conceive the evaluation criteria for each performance.

Late Labor Policy No tardy labor genuine. See Tyro Policies and Standards

Course Evaluation At the end of this passage, tyros are encouraged to perfect a passage evaluation that accomplish be exclusive to them via email and through a passage couple. St. Thomas University extremely values the input of tyros respecting their experiences delay their passages and professors. All passage evaluations are done onsequence by the tyros. All passage evaluations are unreserved on the latest week of integral passage. The passage evaluation must be perfectd during the designated season window of the

course. Perfect your Passage Evaluation onsequence at http://www.stu.edu/evaluations https://www.stu.edu/arts/programs/ed-d/studentpoliciesandstandardshttps://www.stu.edu/arts/programs/ed-d/studentpoliciesandstandardshttp://www.stu.edu/evaluations

Summer 2020-SP2-AP

BUS 777 Grounds Analytics for Occupation | 1

Course Register The subjoined are the topics for each module:

Module 1

Topic: Introduction to Grounds Analytics for Occupation and Immaterial Managerial Considerations in Grounds Analytics for Business

Read:

* Occupation Intelligence, Analytics, and Grounds Science: A Managerial Perspective1: Chapter(s): 1 * Big Data: Using SMART Big Data, Analytics and Metrics To Shape Improve Decisions2: Chapter(s): Introduction

Develop:

Initial Posting: * Harvard Occupation Review - MIT Sloan Management Review Onsequence Discussion: Analytics 3.0

Complete:

* Academic Sincerity Pledge * Acknowledgement create of What is Academic Dishonesty? * Module Quiz Occupation Intelligence, Analytics, and Grounds Science: A Managerial Perspective1: Chapter(s): 1

Read, Discuss, Analyze, and Unfold Detail Predicament Segregation Report:

* Drout Advertising Elimination Project Erudition Assignments Deadlines:

Please scrutinize our adjust Canvas Passage Shell Erudition Module at artisan and/or our adjust Canvas Passage Shell Syllabus singularity for register deadlines for this Tendency Module Assignments Deadlines.

Submission Instructions:

Please scrutinize our adjust Canvas Passage Shell Erudition Assignments singularity for unional advice environing elaborate inferiority notifications for these Erudition Assignments.

Summer 2020-SP2-AP

BUS 777 Grounds Analytics for Occupation | 1

Module 2

Topic: Descriptive Analytics I

Read: * Occupation Intelligence, Analytics, and Grounds Science: A Managerial Perspective1: Chapter(s): 2 * Big Data: Using SMART Big Data, Analytics and Metrics To Shape Improve Decisions2: Chapter(s): 1

Develop:

2nd and 3rd Postings: * Harvard Occupation Review - MIT Sloan Management Review Onsequence Discussion: Analytics 3.0

Complete:

* Module Quiz Occupation Intelligence, Analytics, and Grounds Science: A Managerial Perspective1: Chapter(s): 1 * Module Quiz Occupation Intelligence, Analytics, and Grounds Science: A Managerial Perspective1: Chapter(s): 2

Read, Discuss, Analyze, and Unfold Detail Predicament Segregation Report: * Drout Advertising Elimination Project

Read, Discuss, Analyze, and Unfold Team Predicament Segregation Report:

* Performance Lawn Equipment Erudition Assignments Deadlines:

Please scrutinize our adjust Canvas Passage Shell Erudition Module at artisan and/or our adjust Canvas Passage Shell Syllabus singularity for register deadlines for this Tendency Module Assignments Deadlines.

Submission Instructions:

Please scrutinize our adjust Canvas Passage Shell Erudition Assignments singularity for unional advice environing elaborate inferiority notifications for these Erudition Assignments.

Summer 2020-SP2-AP

BUS 777 Grounds Analytics for Occupation | 1

Module 3

Topic: Occupation Intelligence and Grounds Warehousing

Read: * Occupation Intelligence, Analytics, and Grounds Science: A Managerial Perspective1: Chapter(s): 3 * Big Data: Using SMART Big Data, Analytics and Metrics To Shape Improve Decisions2: Chapter(s): 2

Develop:

Initial Posting: * Harvard Occupation Review - MIT Sloan Management Review Onsequence Discussion: Making Advanced Analytics Labor For You by Dominic Barton and David Court

Complete:

* Module Quiz Occupation Intelligence, Analytics, and Grounds Science: A Managerial Perspective1: Chapter(s): 3

Read, Discuss, Analyze, and Unfold Team Predicament Segregation Report:

* Performance Lawn Equipment Erudition Assignments Deadlines:

Please scrutinize our adjust Canvas Passage Shell Erudition Module at artisan and/or our adjust Canvas Passage Shell Syllabus singularity for register deadlines for this Tendency Module Assignments Deadlines.

Submission Instructions:

Please scrutinize our adjust Canvas Passage Shell Erudition Assignments singularity for unional advice environing elaborate inferiority notifications for these Erudition Assignments.

Summer 2020-SP2-AP

BUS 777 Grounds Analytics for Occupation | 1

Module 4

Topic: Predictive Analytics

Read: * Occupation Intelligence, Analytics, and Grounds Science: A Managerial Perspective1: Chapter(s): 4 * Big Data: Using SMART Big Data, Analytics and Metrics To Shape Improve Decisions2: Chapter(s): 3

Develop:

2nd and 3rd Postings: * Harvard Occupation Review - MIT Sloan Management Review Onsequence Discussion: Making Advanced Analytics Labor For You by Dominic Barton and David Court

Complete:

* Module Quiz Occupation Intelligence, Analytics, and Grounds Science: A Managerial Perspective1: Chapter(s): 4

Read, Discuss, Analyze, and Unfold Detail Predicament Segregation Report:

* Drout Advertising Elimination Project Erudition Assignments Deadlines:

Please scrutinize our adjust Canvas Passage Shell Erudition Module at artisan and/or our adjust Canvas Passage Shell Syllabus singularity for register deadlines for this Tendency Module Assignments Deadlines.

Submission Instructions:

Please scrutinize our adjust Canvas Passage Shell Erudition Assignments singularity for unional advice environing elaborate inferiority notifications for these Erudition Assignments.

Summer 2020-SP2-AP

BUS 777 Grounds Analytics for Occupation | 1

Module 5

Topic: Text, Web, and Political Instrument Analytics

Read: * Occupation Intelligence, Analytics, and Grounds Science: A Managerial Perspective1: Chapter(s): 5 * Big Data: Using SMART Big Data, Analytics and Metrics To Shape Improve Decisions2: Chapter(s): 4

Develop:

Initial Posting: * Harvard Occupation Review - MIT Sloan Management Review Onsequence Discussion: Why IT Fumbles Analytics

Complete:

* Module Quiz Occupation Intelligence, Analytics, and Grounds Science: A Managerial Perspective1: Chapter(s): 5

Read, Discuss, Analyze, and Unfold Team Predicament Segregation Report:

* Performance Lawn Equipment Erudition Assignments Deadlines:

Please scrutinize our adjust Canvas Passage Shell Erudition Module at artisan and/or our adjust Canvas Passage Shell Syllabus singularity for register deadlines for this Tendency Module Assignments Deadlines.

Submission Instructions:

Please scrutinize our adjust Canvas Passage Shell Erudition Assignments singularity for unional advice environing elaborate inferiority notifications for these Erudition Assignments.

Summer 2020-SP2-AP

BUS 777 Grounds Analytics for Occupation | 1

Module 6

Topic: Prescriptive Analytics

Read: * Occupation Intelligence, Analytics, and Grounds Science: A Managerial Perspective1: Chapter(s): 6 * Big Data: Using SMART Big Data, Analytics and Metrics To Shape Improve Decisions2: Chapter(s): 5

Develop:

2nd and 3rd Postings: * Harvard Occupation Review - MIT Sloan Management Review Onsequence Discussion: Why IT Fumbles Analytics

Complete:

* Module Quiz Occupation Intelligence, Analytics, and Grounds Science: A Managerial Perspective1: Chapter(s): 6

Read, Discuss, Analyze, and Unfold Detail Predicament Segregation Report:

* Drout Advertising Elimination Project Erudition Assignments Deadlines:

Please scrutinize our adjust Canvas Passage Shell Erudition Module at artisan and/or our adjust Canvas Passage Shell Syllabus singularity for register deadlines for this Tendency Module Assignments Deadlines.

Submission Instructions:

Please scrutinize our adjust Canvas Passage Shell Erudition Assignments singularity for unional advice environing elaborate inferiority notifications for these Erudition Assignments.

Summer 2020-SP2-AP

BUS 777 Grounds Analytics for Occupation | 1

Module 7

Topic: Big Grounds Concepts and Tools

Read: * Occupation Intelligence, Analytics, and Grounds Science: A Managerial Perspective1: Chapter(s): 7 * Big Data: Using SMART Big Data, Analytics and Metrics To Shape Improve Decisions2: Chapter(s): 6 and Conclusion

Complete:

* Module Quiz Occupation Intelligence, Analytics, and Grounds Science: A Managerial Perspective1: Chapter(s): 7

Read, Discuss, Analyze, and Unfold Team Predicament Segregation Report:

* Performance Lawn Equipment Erudition Assignments Deadlines:

Please scrutinize our adjust Canvas Passage Shell Erudition Module at artisan and/or our adjust Canvas Passage Shell Syllabus singularity for register deadlines for this Tendency Module Assignments Deadlines.

Submission Instructions:

Please scrutinize our adjust Canvas Passage Shell Erudition Assignments singularity for unional advice environing elaborate inferiority notifications for these Erudition Assignments.

Summer 2020-SP2-AP

BUS 777 Grounds Analytics for Occupation | 1

Student Foundation Incapacity Services St. Thomas University complies delay Individuality 504 of the Rehabilitation Act of 1973 and the Americans delay Disabilities Act (ADA) of 1990. No suitable detail delay a incapacity shall be excluded from society in, be spoiled the benefits of, or be themeed to distinction in any STU enthusiasm, advantage, or program of the University barely by conclude of his or her incapacity. Each suitable detail delay a incapacity who unites the academic and technical standards insist-upond to enter in and share in STU’s programs shall be granted delay resembling avenue to commandal programs in the most integrated elucidation embezzle to that person’s wants through sound assets. (See Tyro Handbook)

Library Services/Tutoring

The University Library provides advantages for all St. Thomas University tyros, donation, and staff. These advantages conceive bountiful avenue to library materials, librarian help, publicity advantages, Interlibrary Loan, library notification, advantages for separation command tyros, and advantages for onsequence preceptors. Concomitant library advantages conceive avenue to wireless networking, photocopying, scanning, and printing suitableness on campus. Tyro Heartiness Services The Tyro Heartiness Center promotes the visible and spiritual heartiness of the STU society in a authoritative and intimate sort balmy by the tyro heartiness prophylactic, including the Supplespiritual Plan. Appointments are recommended, but walk- ins are pleasant.

Technology Foundation Services Office of Advice Technology (OIT) For help delay STU email or MyBobcat, gladden adjunction the OIT Helpdesk at: Phone: 306-628-6610 Email: aiddesk@stu.edu

What’s my username? Create/reset password https://www.stu.edu/students/student-affairs/student-handbook.htmlhttps://www.stu.edu/students/student-affairs/student-handbook.htmlhttps://www.stu.edu/libraryhttps://www.stu.edu/students/student-affairs/student-health-center/index.htmlmailto:helpdesk@stu.eduhttps://go.stu.edu/Forgot-Username

Summer 2020-SP2-AP

BUS 777 Grounds Analytics for Occupation | 1

Additional Passage Advice Syllabus Theme to Shift Suitableness advice and assurances are granted in this passage syllabus, it should be beneathstood that satisfied may shift in guardianship delay new elimination and erudition and that events past the repress of the preceptor could appear. Students accomplish be certified of any substantive appearrences that accomplish product syllabus shifts.

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