Enterprise’s operations demonstrate

The first is to show how Enterprise’s operations demonstrate being different or doing different things than their competitors Hertz and Avis. Hertz and Avis primarily locate at airports, train stations and major hotels. Where does Enterprise locate its rental locations?

          If we accept that all customers put price as their most important buying criterion, what would be the next most important criteria as the reasons a customer will rent from Hertz or Avis? Describe at least three of these, why they are important in the customer’s renting decision, and how each company conducts business to address these needs and preferences of their customers?

After price, what is the primary reasons a person rents from Enterprise?  What things (buyer benefits) does Enterprise do to make them the preferred rental agency for their customers? Many Enterprise locations are in collision or repair shops, or in auto dealers.  How has Enterprise used their location strategy to make it difficult for Hertz and Avis to locate in those same kinds of locations? If Hertz and Avis chose to locate in or near Enterprise locations how would this compromise Hertz and Avis strategic distinctives value propositions?

          Remember when companies make trade offs it means that they can not serve all customers effectively.  They will seek to serve the primary group of customers they have identified.  They make a conscious decision to allow those who don’t fit their profile to buy from someone else.

Order a unique copy of this paper
(550 words)

Approximate price: $22

Basic features
  • Free title page and bibliography
  • Unlimited revisions
  • Plagiarism-free guarantee
  • Money-back guarantee
  • 24/7 support
On-demand options
  • Writer’s samples
  • Part-by-part delivery
  • Overnight delivery
  • Copies of used sources
  • Expert Proofreading
Paper format
  • 275 words per page
  • 12 pt Arial/Times New Roman
  • Double line spacing
  • Any citation style (APA, MLA, Chicago/Turabian, Harvard)

Our guarantees

Delivering a high-quality product at a reasonable price is not enough anymore.
That’s why we have developed 5 beneficial guarantees that will make your experience with our service enjoyable, easy, and safe.

Money-back guarantee

You have to be 100% sure of the quality of your product to give a money-back guarantee. This describes us perfectly. Make sure that this guarantee is totally transparent.

Read more

Zero-plagiarism guarantee

Each paper is composed from scratch, according to your instructions. It is then checked by our plagiarism-detection software. There is no gap where plagiarism could squeeze in.

Read more

Free-revision policy

Thanks to our free revisions, there is no way for you to be unsatisfied. We will work on your paper until you are completely happy with the result.

Read more

Privacy policy

Your email is safe, as we store it according to international data protection rules. Your bank details are secure, as we use only reliable payment systems.

Read more

Fair-cooperation guarantee

By sending us your money, you buy the service we provide. Check out our terms and conditions if you prefer business talks to be laid out in official language.

Read more

Calculate the price of your order

550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
The price is based on these factors:
Academic level
Number of pages