case study
1. How would you characterize the relationship between Ola and its drivers? Include (a) drivers who work directly for the company and earn a monthly wage, (b) gig drivers, (c) business owners who themselves own/manage their own fleet and employ drivers, and (d) offline drivers. 2. Why is it important for Ola to take care of the interests of its drivers and fleet owners? 3. What are the challenges faced by organizations in structuring compensation and benefits for their drivers? 4. What is some possible ways Ola might change its profit-generating strategy and take better care of its drivers?
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