there is already AD essay taittel of the essay is ( IPhone 7 advertisement ) only add 2 more pages to complete 4 pages of the essay. There is example essay (Ad Analysis) to help you with my essay. the essay need edating and fixing don’t forget to add Incorporate quotes or paraphrases from two of the articles from the unit (Cross, Kilbourne, and Lutz).
Advertisement Analysis Assignment
We have looked at a number of examples of advertisements and how they use various techniques to influence and persuade viewers. Now it is time to analyze and evaluate a specific advertisement and argue its effectiveness or ineffectiveness.
Creating Your Argument
You will need to pick an advertisement from a magazine and analyze the image and message it provides. When picking an ad, be sure that there is enough depth to it that you can write about it at length; some ads are too basic to work with. Choose wisely.
Many ads try to convince viewers that they will be unhappy or will not be enjoying life to its fullest potential without a given product/service. Other ads try to sell a “lifestyle” or “identity” with their product. Logically evaluate the effectiveness of your ad by breaking down the visual rhetoric (the direct or indirect message of the image). Your analysis may include, but is not limited to, an examination of logos, ethos, and pathos, the use of color, the location of items in the frame, characters/models, texts/fonts, audience, tone, and logical fallacies present in the advertisement. Incorporate quotes or paraphrases from two of the articles from the unit (Cross, Kilbourne, and Lutz).
Your argument does not need to be entirely one-sided; you may argue that the ad is mostly effective (or ineffective) but does contain some flaws (or valuable elements). You are writing this paper for a general, academic audience. This means you are writing specifically and formally. Your paper should present a sophisticated and thought-provoking analysis in four to six pages. Revise, read aloud, and make your writing “tighter.”
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