Marketing

Assignment format

10 points - Attach a secrete page. On the secrete page, apprehend the following:

· primeval and definite call

· Call of the enactment

· Course call and sum

· Date of submission

Every novice must yield the enactment partially plain if agoing in a collection.

Refer to Chapter 2 and 3. Which secretes Subordinate Grounds Examination and the Marketing Examination Process (Exploratory, Forcible and Causal Research)

Management Question: Why is enrollment in marketing classes inferior than enrollment in finance classes timeliness the sum of marketing concentrations is better than the sum of finance concentrations at Lehman College? 212 versus 143 novices?

• Formulate a examination object. (5pts)

• Formulate 3-4 conjecture statements. (10pts)

• List the sources of grounds that you would hunt. Identify them at either primitive or subordinate (10pts)

• Describe your examination design; forcible, causal, exploratory, etc. (15 pts)

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