TACC613 Mergers and Acquisitions
Individual Assignment Guidelines
For this assignment, you should analyse the merger between A P Eagers (ASX: APE) and Automotive Holding Group Ltd (ASX: AHG) in 2019.
You should analyse the deal based on the information available at the time of the deal announcement.
The assignment write-up should be about 1000 words (up to 2 pages long). You can add two more page of appendix of tables and graphs
You have to make your own graphs and tables — you should not copy graphs and tables from other sources).
You should include a list of references: this will not count towards the page limit. Your write-up should address the following points:
o Industry analysis: Porter’s five forces and industry trends and developments applied to the
Given the page limit, only the most important/relevant factors should be highlighted.
o Company analysis: Analysis of the company’s financial performance
o Discuss how the current merger relate to the company’s business plan and strategy.
o Using tools and concepts from lecture 1 (and the three slides on synergy in lecture 3), describe the motivations and the rationale for the deal.
What are the sources of synergy and value creation? Be specific and detailed. What other objectives/reasons are behind the deal?
Are there bad reasons for the deal?
o Was the deal reasonably priced and correctly timed? 1
Autumn 2021 TACC613 Mergers and Acquisitions
Do a comparable company valuation of the target (Automotive Holding Group) — see Lecture 4, slides 39 & 40 for how to conduct this analysis.
The bullet-points above are given as a guide to organise your write-up.
o You do not need to address all the bullet points, and you may want to use other
concepts/frameworks from lectures 1 & 2, including the annex slides, in your write-up.
Please be aware that all factors are not equally important in all deals, so you should vary the emphases
on different points as appropriate.
o Try to think what is the strategic challenge facing the industry and the firm, and what are the
major reason(s) for this particular deal.
o Then organise your write-up so the analyses support your conclusions on these issues.
Your write-up should be based on thorough research. You should use all of the following sources to gather the necessary background information:
o Bidder and target’s annual reports, bidder’s statement and target’s statement (or scheme booklet, for Scheme deals) — these are available from ASX: https://www.asx.com.au/asx/statistics/announcements.do
o You should also consult other ASX announcements of the bidder and the target around the proposal of the deal.
o News articles about the industry and mergers in the industry and about the bidder and the
target. You can use google search to find relevant articles.
o You should support your arguments and claims with evidence.
o Your analyses should build up to a conclusion, and should not be just a series of unconnected
observations and statements.
o You should not include information that is not relevant for your arguments and conclusions. o The language of the report should be clear, concise, coherent and grammatically correct.
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