In this project, you will demonstrate your mastery of the following competencies:
You have been appointed the director of strategic planning for the Fortune Global 500 company you selected in Module One.
The vice president of strategy and operations (VP) has confided in you that strategic planning has been a challenge for the company over the past year; specifically, crafting new strategies and aligning them to the company’s mission and goals. You have now been tasked with creating a new strategic planning proposal to help the company explore at least one new growth opportunity to increase its revenue or market share in the industry.
Your proposal should present a detailed analysis of the company’s internal and external environments as well as specific actions the company can take over the next five years to achieve the targeted growth. Your proposal will be presented to various stakeholders at different levels in the organization, so you will need to adapt parts of your proposal to suit different needs. Additionally, you will need to send a shorter executive summary of your proposal to the leadership team.
Strategic Planning Proposal
Complete an analysis of your company and organize this information into a presentation. Compile all slides from your milestone assignments to create a final presentation for your stakeholders. Use resources such as the company website, which will have pertinent information including its sustainability report, and other relevant sources to help complete this presentation. Be sure to address any feedback you have received on your milestone assignments.
Part 1: Presentation
Your final presentation should include the following elements:
(Note: Use both on-screen text and speaker notes to convey your information effectively. For example, you can use brief bulleted lists summarizing the highlights of your analysis on the slide and include more detailed explanations where needed in your speaker notes.)
Part 2: Executive Summary
Create an executive summary of your strategic planning proposal. Remember to consider the audience and purpose of this report when drafting your summary.
To complete this project, you must submit the following:
Submit a PowerPoint presentation with 18–20 slides. Sources should be cited according to APA style. Consult the Shapiro Library APA Style Guide for more information on citations.
Submit a 2-page Word document with 12-point Times New Roman font, double spacing, and one-inch margins. Sources should be cited according to APA style. Consult the Shapiro Library APA Style Guide for more information on citations.
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